Please join us on Friday, December 15th from 2 – 5 p.m. in the Wells Fargo Room, for the final presentations of the students in Managing the New Product Development Process. We invite you to be a judge of the students’ work.

This year we will feature:

• Social Networking
• NextBook: The textbook, reinvented
• Recycling: composting in style
• Joy of Sitting: rest easy while waiting at the airport
• Professional Lunchbox: Bringing good food from home
• Instant Noodles
• Manufacturability Analysis
• Ergonomic Micropipette Design
• Mechanical Clot Buster: Deep Vein Thrombosis Mechanical Therapy
• Drive-through Experience: improved packaging
• Kitch’Inspiration: better information for better cooking
• Extreme Sport Backpack:
• Table Toys: entertaining small children at dinnertime
• Seguro: limiting the effects of pesticide exposure

We are grateful for all the coaching time that has been donated this year by frogdesign, IDEO, Aaron Marcus and Associates, Cheskin Research, Lunar Design, Adaptive Path, 2nd Edison, Design4X, Bridge Design, Hewlett Packard, Scott Luebking and Tim Roberts.

The student presentations will run from 2 – 3:30 p.m. and the open tradeshow from 3:30 – 5:00 p.m. Please let us know if you will be able to attend so that we may send directions and arrange for parking.

With questions about the class or the tradeshow, please contact the course faculty:

• Sara Beckman, Haas School of Business, UC Berkeley at (510) 642-1058 or e-mail: beckman@haas.berkeley.edu
• Alice Agogino, Department of Mechanical Engineering, UC Berkeley at e-mail: agogino@berkeley.edu
• Leslie Speer, Department of Industrial Design, San Jose State University at (510) 658-3177 or e-mail lespeer@mindspring.com