This is a Core Course of the MOT program, typically offered Spring semester.
This course is primarily designed for the Management of Technology Program for MBA and graduate students from technical disciplines.
Meaningful problems are the seeds of new industry, opportunity and advancements in society. In this course, students will take on a major meaningful problem and develop an effective method for solving this problem in multi-disciplinary teams. We are particularly interested in those structural and technical problems which, if solved, can lead to new industry and the deployment of new business models. In the spring semester, the class will focus on the problem of “How to implement an innovative network for electric automobiles in the San Francisco Bay Area and beyond.” The solutions to this problem are expected to draw on a wide range of domains including information technology, operations research, economic geography, new diagnostic tools/sensors, systems engineering, marketing, communications, public policy, and finance.
Students who participate in the course will experience the process of innovation as they work on solutions which can enable this new industry. A limited number of business cases will be used to help students relate the dynamics of the project to the process of innovation and issues in leadership. The course will be invite participation from Better Place (see betterplace.com which is founded by Shai Agassi, formerly president of new products at SAP), a major new initiative and venture focused who is rolling out electric vehicle charging infrastructure in countries around the world. Its also a great opportunity for students to learn about this emerging new transportation and clean technology industry.
Students will additionally develop a communication method intended to influence industry and society about this issue. During this integrated research, production, and communication process, students will actually become reference experts in this applied problem area. The work product of the course will also be used as a Berkeley contribution to the Global Technology Leader’s Conference. This course prepares technical and business minded students for leadership-oriented careers in high technology.
Course Syllabus (pdf)
Course Project Outline (pdf)
Article: Friedman, Thomas L. "While Detroit Slept." The New York Times, 9 December 2008.
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